How will I know my new website is doing its job?

We make sure every website we build is set up to track various things, so you can tell from the numbers how it’s helping you reach your business goals.

It will be tracking things like:

• The amount of traffic your website gets, and where that traffic comes from (including what types of devices they use, like phone, tablet or desktop).
• Where your traffic comes from (social, paid ads, organic search, etc). This way you can see how effective each of your marketing efforts are, so you can stop doing the ones that aren’t working, and increase your efforts and marketing budget on the ones that are bringing in clients.
• The % of visitors that click your “call me” button, or fill out your form, or whatever way you want to be contacted by a potential client.
• How much time your visitors spend on the site, how many pages they interact with and generally how engaged they are with it.
• Your visitor’s demographics, so you get even more insight into exactly who is looking for your services.
• And many more…

You should also notice more enquiries from potential customers coming into your business as more of those leads you send to your website chose to work with you.

We’ll discuss with you at the start what your business goals are, and we’ll ensure your website tracks those specific metrics so you’ll know when your website is doing its job.